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2014 · Deloitte Digital · Symantec

Norton Zone

Two videos that celebrated Symantec's new file-sharing platform.

Symantec hired us to launch Norton Zone, their cloud file-sharing platform. We wrote, cast, filmed, edited, and animated two videos that didn't just educate but celebrated the product.

Symantec launched Norton Zone — a cloud platform to share, sync, access, store, and back up data. They hired us to promote it. We wrote, cast, filmed, edited, and animated two videos that turned a feature explainer into something the public actually engaged with. As Senior PM I worked directly with creative leadership, negotiated contracts, sourced storyboards, auditioned and hired talent, and shaped the overall look and feel. The public latched on to the new product.